Soft-Contrast™ Shades for Gray & Silver Hair
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Luma Linea Soft-Contrast™ Eyeliner
Once silver takes over your hair, a black line reads severe. Luma Linea traces your eyes using cool, gentle tones built for gray hair, in a gel-cream you can blur in moments with the smudger built into the cap.
- Shape for the eye, minus the hard edge
- Shades matched to gray, silver & white hair
- Slides on smoothly when hands are not so steady
- Built-in smudger & sharpener
KOHL
Pickup currently not available
Real Reviews From Women Whose Hair Has Silvered
Sarah,47,
Verified Buyer
From the moment my hair went gray, black liner read as far too severe on me. What I was after was definition that would not add years to my face. This cool, muted shade turned out to be precisely it: my eyes stand out, nothing looks heavy or inky, and blending takes no effort. For once I have a liner that genuinely fits me, and I reach for it constantly.
Linda,45,
Verified Buyer
For the longest time I assumed liner was simply too hard-edged for my face, all the more so once the gray came in. The real problem was my choice of color. Here at last is one that outlines my eyes without sinking them into shadow — that gentle contrast changes everything.
Jessica, 51,
Verified Buyer
Having thrown money at liners that came out inky and severe beside gray hair, I came in skeptical. This one outlines my eyes gently, in a way that reads as my own, with no weight to it. Against silver hair the tone sits beautifully, and it melts in with barely any work. My one regret is not finding it years ago.
4 Signs
The Liner You Wear Is Fighting Your Gray Hair
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That black line reads severe now
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Nothing on your face sits darker than it
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Eyes that read tired instead of awake
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The eyeliner stays in the drawer now
Nothing is wrong with your eyes. Gray hair pulls the contrast out of your face, while jet black belongs to the head of hair you had at 30.
Dark Hair Is Where Jet Black Belongs. Yours Is Where Soft-Contrast™ Belongs.
With gray hair, the contrast of the whole face drops. Jet black then dominates and turns severe; too pale and the eyes vanish. Soft-Contrast™ sits between the two — dark enough to mark the lash line, quiet enough to live beside silver.
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Too Dark: Harsh
Deeper than anything else on your face, it leaves the eyes looking hard.
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Too Light: Washed Out
Beside silver hair a light shade simply vanishes, taking your eyes' definition with it.
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Soft-Contrast™: The Middle Ground
SMOKY sets the lash line where silver hair needs it: clear, yet never hard.
Eyeliner: 5 Easy Adjustments Once Silver Takes Over Your Hair
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Set Jet Black Aside and Reach for SMOKY
SMOKY brings out the lash line while sitting easily with silver hair — awake-looking, never hard.
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Draw Tight Against the Lash Roots
Tap tiny marks straight along the lash line; the effect is thicker lashes, not a stripe of color.
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Soften the Edge
Harshness comes from the sharp border. Run the built-in smudger over it once and it melts into the lashes.
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Build, Don't Block
Begin soft. Only the outer third needs a repeat, since that corner carries the definition.
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Let Your Hair Decide the Liner, Not Routine
At 30 you picked that shade to suit darker hair. Hair moves on — so can the liner.
Find Your Soft-Contrast™ Shade
Your hair, not an old routine, should pick the shade.
Silver or White
Start With SMOKY
Cool, muted gray that defines and skips the hard edge.
Salt-and-Pepper
SMOKY Every Day, SAPPHIRE for a Lift
Navy reads luminous while staying gentler than black.
Still Mostly Dark
KOHL or SMOKY
High contrast still means black has a place — just blur the edge with the smudger.
Evening
A Touch of Color
EMERALD, GOLD, COPPER — pick one for that outer corner.
Silver Hair Is Owed More Than Jet Black
Soft Color Today, Comfortable All Day
Mica
A mineral that occurs in nature and reflects light gently, so the color never turns flat or dense.
Iron Oxide Mineral Pigments
These pigments come from minerals and hold their exact tone from morning to night.
Silica
A very finely milled mineral, there to make the gel-cream slide easily and set clean.
Beeswax
It builds the creamy body that carries the pencil across fragile lids without any drag.
Real Results, By the Numbers
Drawn from 1,643 Luma Linea buyers we surveyed.
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Chose It for Mature Skin
82%Bought with mature skin in mind
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Trust Luma After Buying
87%Trusted the brand more once they had ordered
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Glad They Chose Luma Linea
87%Rated it 4 or 5 out of 5
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Would Definitely Recommend It
84%Would tell a friend or a relative about it, no hesitating
Internal post-sale poll of 1,643 Luma Linea buyers, March 2025 through March 2026; figures rounded off.
Frequently Asked Questions
The usual questions about our products, answered here.
If I go softer, do the eyes still look defined?
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Yes — SMOKY layers. A single pass gives quiet definition; go over it again wherever you want more.
Black is my favorite — must I abandon it?
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No need. When black is still your signature, reach for KOHL and blur the edge with the smudger — what looks severe is the sharp, hard line, never the color itself.
White hair — what shade works?
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Begin with SMOKY; add SAPPHIRE when you want a hint of color.
A shaky hand here — is it still manageable?
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Lay a series of tiny dots on the lash line and join them up using the smudger; a single flawless sweep is not required.
How do I sharpen it?
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The cap has a sharpener inside it.
Luma Linea: what goes into the formula?
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Luma Linea Eyeliner – KOHL
Cyclopentasiloxane, Silica, Ozokerite, Polyethylene, Beeswax, Dimethicone, Trimethylsiloxysilicate, CI 77499, CI 77491, CI 77492, CI 77266, Synthetic Wax, Isododecane, Mica, Triethoxycaprylylsilane, Ethylhexylglycerin, Methylparaben.
Luma Linea Eyeliner – SMOKY
Cyclopentasiloxane, Silica, Ozokerite, Polyethylene, Beeswax, Dimethicone, Trimethylsiloxysilicate, CI 77492, CI 77499, CI 77491, CI 77266, Synthetic Wax, Isododecane, Mica, Triethoxycaprylylsilane, Ethylhexylglycerin, Methylparaben.
Luma Linea Eyeliner – SAPPHIRE
Cyclopentasiloxane, Silica, Ozokerite, Polyethylene, Beeswax, Dimethicone, Trimethylsiloxysilicate, CI 77491, CI 77492, CI 77266, CI 42090, CI 77499, Mica, Triethoxycaprylylsilane, Synthetic Wax, Isododecane, Ethylhexylglycerin, Methylparaben.
Luma Linea Eyeliner – EMERALD
Cyclopentasiloxane, Silica, Ozokerite, Polyethylene, Beeswax, Dimethicone, Trimethylsiloxysilicate, CI 77492, CI 77499, CI 77491, CI 77288, CI 77266, Synthetic Wax, Isododecane, Mica, Triethoxycaprylylsilane, Ethylhexylglycerin, Methylparaben.
Luma Linea Eyeliner – GOLD
Cyclopentasiloxane, Calcium Aluminium Borosilicate, Synthetic Fluorphlogopite, Silica, Ozokerite, Polyethylene, Beeswax, Dimethicone, Trimethylsiloxysilicate, Synthetic Wax, Isododecane, CI 77891, Tin Oxide, Ethylhexylglycerin, Methylparaben.
Luma Linea Eyeliner – COPPER
Cyclopentasiloxane, Silica, Ozokerite, Polyethylene, Beeswax, Mica, CI 77491, Dimethicone, Trimethylsiloxysilicate, Synthetic Fluorphlogopite, CI 77891, Synthetic Wax, Isododecane, Ethylhexylglycerin, Methylparaben.
Luma Linea Eyeliner – WOOD
Cyclopentasiloxane, Silica, Ozokerite, Polyethylene, Beeswax, Dimethicone, Trimethylsiloxysilicate, CI 77491, CI 77492, CI 77499, CI 77266, Synthetic Wax, Isododecane, Mica, Triethoxycaprylylsilane, Ethylhexylglycerin, Methylparaben.
Luma Linea Eyeliner – MOCHA
Cyclopentasiloxane, Silica, Ozokerite, Synthetic Fluorphlogopite, Polyethylene, Beeswax, CI 77491, Mica, Dimethicone, Trimethylsiloxysilicate, Synthetic Wax, Isododecane, CI 77891, Ethylhexylglycerin, Methylparaben.
Don't Just Trust Us.
What the Luma Linea Soft-Contrast™ experience is really like.
"Pretty, gentle shades"
Goes on so easily, and the colors are gentle and lovely.
"Goes on easily over mature skin"
At 61, with mature skin: no reaction at all and simple to put on.
"It glides without catching"
Slides over crepey skin with nothing snagging.
"Simple to put on, simple to blend"
Easy to apply and to blend […]
"My eyes look beautiful with it"
[…] Easy to apply, it makes your eyes look lovely, and it comes off easily with makeup remover.
RISK-FREE Guarantee
Not softening your look the way you hoped? SMOKY can go back inside 60 days, refunded in full.
CLAIM NOW
100% Satisfaction
Fast Shipping
Easy Returns
RISK-FREE Guarantee
Not softening your look the way you hoped? SMOKY can go back inside 60 days, refunded in full.
CLAIM NOW
100% Satisfaction
Fast Shipping
Easy Returns